There is no such thing as too much Nutella but there is a thing as too much price. Nutella has been a go-to comfort food for Gen-Z and is a secret guilty pleasure for every Pakistani. Nutella is a hazelnut spread with a combination of hazelnuts, milk, and cocoa. Nutella is to Italians what peanut butter is to Americans. It is slowly replacing the traditional Pakistani Jam and butter sandwiches with Nutella sandwiches. It does not stop here, Nutella ice cream, Nutella pancakes, Nutella waffles, and even Nutella Naans are all essential items nowadays in Pakistani cafes. However, with the constant economic surges, the price of Nutella in Pakistan, along with import duty taxes, is on the constant rise, and this dreamy comfort food is slowly becoming a nightmare to buy for middle and low middle-class Pakistani families. A 400 gram Nutella jar costs over a thousand rupees in Pakistan. However, even with the rising price of Nutella in Pakistan, it is still racing towards becoming a traditional comfort food for the nation. Nutella was formerly named Supercerma. It’s idea evolved from Italy's famous hazelnut spread called Gianduia. The company name behind Nutella is Ferrero. The post-war era is where Italy's most famous Hazelnut spread (Nutella) came into being. After the passing of Michele Ferrero in 2015 the question now is, is Nutella's price worth its ingredients? These days Nutella contains sugar and palm oil(palm oil is the cheapest food fat there is), thirteen percent hazelnut, eight percent milk, and cocoa powder. While the Gianduia hazelnut spread contains forty percent hazelnut and a good twelve percent cocoa butter for a much cheaper price (to this date)! With Nutella being a worldwide famous food, there is always criticism surrounding the product. But the price of Nutella in Pakistan will always be a distinctive attribute in determining whether Pakistanis will fall prey to Nutella's addiction or will they go for something local.
|Nutella Chocolate Spread 400grams||Rs. 1,599|
|Nutella Chocolate Family Pack 1kg||Rs. 5,499|
|Nutella Chocolate Hazelnut Spread 350gm||Rs. 2,099|
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